Scotch-Brite

 

The Ask

Develop a creative campaign to showcase the range of Scotch-Brite products across different seasons and how they help “make messes mini.”

Insight

Sometimes, the hardest part of cleaning is starting the task because we make the messes out to be bigger in our heads than they really are.

Concept

Scotch-Brite helps you conquer the biggest messes in your home.

 

Conquer this Season’s Biggest Messes

 
 

Jr. Art Director: Graciela Robertson

ACD: Ryan Hoercher

GCD: Gus Johnston

Venables Bell & Partners